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I can’t afford it

We’ve all said it, even if we didn’t mean it and if you’re in business, odds are you’ve heard it at least a time or two before. Objections. They tend to end a conversation cold. Most people don’t know what to say when they get them. No one teaches you that, so how are you supposed to know? I get …

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To Sell is Human

According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight.